This seems like such an awesome app when you first look at it. Who wouldnt want to be able to read through ShowBoats from their iPhone? I know I would!
The only problem comes from the app asking for users to pay. For some users this is okay, but for those who are subscribers, this is unacceptable! And with the newest update the subscriber button went away completely... What ShowBoats should do is to include a special code in each magazine which the buyer (subscriber) could use to unlock a version on the app. This way the people who buy the magazine can have a version of it wherever they go, and there could be the possibility that more magazines would sell. This seems like it could become a great marketing strategy.
Well that was my two cents. I hope somebody at ShowBoats listens because this app has a lot of future potential.
Josh
camisatx about ShowBoats International